What makes one protein product stand out and another get overlooked? Discover the second skin effect.
Trends
October 28, 2025Reading time: 0 minutes
Can your product afford to blend in? In today’s crowded market, freshness and appearance drive customer choice. Amcor skin packaging for meat and seafood helps prevent leaks, discoloration, and waste, keeping protein cuts fresh for longer.
Can your product afford to blend in? In today’s crowded market, freshness and appearance drive customer choice. Amcor skin packaging for meat and seafood helps prevent leaks, discoloration, and waste, keeping protein cuts fresh for longer.
Consumers make purchase decisions in a flash, often routinely. Research made by UK Food Standards Agency shows that the average decision time when choosing a food product is only 9–17 seconds (1).
So how can you make sure your product stands out in such a short time? Check out our infographic to discover how skin packaging for protein can make the difference.
Ready to combine visual appeal with longer shelf life?
Connect with our meat and seafood packaging experts to discover how skin packaging can deliver on both. We're here to help you find what works best for your business.
Want to stay up to date on the latest industry trends? Sign up to receive info, invitations to webinars and updates on packaging sustainability, regulations and other topical issues.
