Insights/6 Reasons to Fall in Love with AmFiber™ Performance Paper

6 Reasons to Fall in Love with AmFiber™ Performance Paper

Innovation

February 14, 2024

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Related regions: EMEA, North America, Latin America

Looking for the perfect packaging match to wrap your chocolate and confectionery product with love? AmFiber™ Performance Paper is the high-barrier, recyclable and PVDC-free packaging solution that's easy to fall in love with.

2788 Amcor AmFiber PerformancePaper header

This innovative solution delivers a better moisture barrier than other paper packaging for product protection and a longer shelf life for oxygen and moisture-sensitive products.

AmFiber™ Performance Paper is the result of combining decades of experience in paper packaging with expertise in high barrier product protection. The result is a material that enhances the sustainability of packaging while delivering the performance that brands require. Find out more here

Piotr Nagalski

Director of Marketing for Snacks and Confectionery Amcor

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Over the past decade consumer preference for more sustainable packaging options has grown. What do consumers perceive as more sustainable and how can brands meet those expectations? When it comes to snacks and candy, according to recent research*, paper packaging on chocolate bars was perceived to be better for the environment.

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