Last updated: 12-12-2012
News type: Product Announcements
Amcor Flexibles and Chiquita Brands have won FIRST PRIZE in the much coveted UK Packaging Awards 'Flexible Pack of the Year' category with Chiquita's Super Crunchy Fruit Chips - a conv
"When developing Super Crunchy Chips, we knew that to make a real impact in the rapidly growing 'Food-to-go market', the brand had to be supported by a new packaging format which would enhance the customer experience and communicate the new product offering thanks to its shelf stand-out," said Claudio Finol, Packaging Manager, Chiquita Brands, "Amcor PushPop has proven to be the perfect choice."
Amcor PushPop is an innovative, patented stand-up pack with a novel easy opening system which does not affect barrier integrity. Consumers simply push in the special perforation on the top side and pop the pack wide open. Shelf stackable and printable on the entire surface, Amcor PushPop guarantees optimal display in-store.
"Amcor PushPop met all of Chiquita's needs and more. The multilayer pack protects the fruit and the integrity of the chips as well as the nutritional value. Amcor PushPop is very convenient and also fun to use. The positive launch results encouraged us to enter the UK Packaging Awards together" David Mayers, Sales Manager Fresh Produce, Amcor Flexibles Europe & Americas.
Amcor Flexibles Fresh Produce division is the original and leading supplier of solutions for the fresh produce market with a dedicated team of experienced food scientists across Europe and focus on customer partnership.
About Chiquita Brands International
Chiquita Brands International is a leading international marketer and distributor of high-quality fresh and value-added food products from energy-rich Chiquita® bananas and complimentary fruits to nutritious blends of convenient green salads. Headquartered in Charlotte, North Carolina, more than 21,000 people work for Chiquita Brands International and its subsidiaries, in operations that are located on six different continents. For more information visit www.chiquita.com
About Amcor Flexibles Europe & Americas
With 68 plants in 21 countries, Amcor Flexibles Europe & Americas, a division of Amcor, is a market leader and the world's largest supplier of flexible packaging. We deliver innovative packaging solutions and provide enhanced quality products for the food, beverage, pharma, personal care, medical and industrial markets. Its award winning approach towards sustainability makes Amcor Flexibles Europe & Americas the preferred partner for customers looking for responsible packaging solutions. For more information visit www.amcor.com.
Amcor Limited is a global leader in responsible packaging solutions, employing more than 33,000 people worldwide, operating in 42 countries across 300 sites. Amcor supplies a broad range of plastic (rigid and flexible), fibre, metal and glass packaging solutions to enhance the products consumers use in everyday life. Amcor also provides packaging-related services that help customers succeed through collaboration and innovation driven by art and science. Amcor is headquartered in Melbourne, Australia and is listed on the Australian Securities Exchange. For more information visit www.amcor.com.
For further information, please contact:
Amcor Flexibles Europe & Americas
T: + 44 7966 536394
Packaging Manager, Europe & Middle East
Chiquita Brands International Sarl
T: +41 79 289 2259
Amcor Flexibles Europe & Americas
Fresh, LED, Dairy & Capsules
T:+ 33 6 07 11 22 86